Prioritize Customer Experience
Recent studies reveal high-performance companies are putting customers at the center of their strategies. In fact, they’re making the customer experience–not product or logistics–a priority, and giving customers a seat at the boardroom.
Companies that prioritize the customer experience gained 43% in performance.
Apple CEO, Tim Cook, understands the cost of an unhappy customer. Recently, a customer raved about the way Cook handled an email complaint. The simple act of listening to feedback and taking immediate action thrilled the customer and he shared the experience on reddit.
So where do you stand on the customer-centricity scale?
A new infographic from Vision Critical dives into how truly customer-centric companies prioritize the customer experience and engage regularly in two-way communication with customers. These companies are giving tehir customers a seat at the boardroom table–the result is a 43% performance boost.
Discover the 7 habits of customer-obsessed companies.
About the Author
About / Bio
At Vision Critical we build insight communities that facilitate two-way communications with customers, employees and citizens in contexts ranging from market research to civic engagement. We help our clients ask better questions, listen more intently and learn what the people they care about think and feel.