The State of WordPress 2013

A graphical representation of the state of the world’s most popular CMS, WordPress.

Matt Mullenweg, the co-founder of WordPress, gave his annual ‘State of the Word‘ presentation on Saturday, July 27th, 2013 at the eight annual WordCamp in San Fransisco.  Here are the results of the last three WordPress surveys mentioned in Matt’s address.

Popularity Statistics

According to the latest research, WordPress has increased from 16.7% of the web running WordPress in 2012 to 18.9% in 2013.

Not Just for Blogs

Although WordPress began life as a blogging platform, it has since grown into a fully-fledged CMS.

In 2013, 69% as CMS only; 20% as blog hybrid; 6% as blog only.

Using WordPress strictly as a CMS platform is more popular than ever and we are seeing WordPress as a blog and blog hybrid on a slightly downward slope.

An interesting statistic for 2013 is a 7% usage of WordPress as an application platform, an aspect that aims to be emphasized in WordPress 3.7, releasing this Fall.

How We Access WordPress

WordPress is still being accessed primarily via desktop browsers.  However, mobile phone and tablet usage has increased greatly over the last year with WordPress version 5 having a responsive admin.  New WordPress apps are also on the rise.

Access to WordPress by device:

  • 98% Web Browser
  • 31% iOS Device
  • 30% Android Phone
  • 18% Android Tablets

WordPress Awareness

According to a survey conducted by WP Engine who asked 15,000 people, “Have you heard of WordPress?”, almost 30% said yes.  That’s huge.


In the last 12 months WordPress has been downloaded 46,000,000 times.  To put that into perspective, that’s 126,000 downloads per day, or 5250 per hour, or 89 per minute.

Plugins and themes are also on the rise.

State of WordPress

The Future of WordPress

WordPress 3.6 was only released last month, but future version show a lot of promise.

WordPress 3.7

On track for an October release, WordPress 3.7 will be an app-platform focused release with increased stability and security.  Expect to see auto updates for minor releases and a look into

WordPress 3.8

WordPress 3.8 is said to be available by December of this year.  In addition to facets of 3.7, headlines and features aim to include the latest on MP6 and the introduction of a new default theme, Twenty-fourteen–which is great since Twenty-thirteen only came out towards the end of 2013. ;)

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The State of WordPress 2013
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Justin Downey
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President of Dallas-based digital ad agency, JDM Digital, Justin has decades of B2B experience in all things digital. His company, JDM, specializes in branding, design, web development, copywriting and more 'weird and wonderful' things.
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