Conversion tracking for digital advertisers with direct response objectives is critical. To better understand the impact of Twitter ads, the company is announcing a new
There have been a number of online review scandals. Most recently, there was a New York regulatory crackdown on fake reviews being generated by “reputation
Website loading speed matters–a lot. But there’s only so much webmasters and digital agencies can do when their $3/m web host’s performance isn’t up to
After analyzing over 30 image features of eight million Instagram photos, visual analytics provider, Curalate, found images with blue hues received 24% more Likes than
According to a recent survey by Accenture, U.S. home and auto insurance customers are choosing digital sources for insurance quotes and other related information more
Marketing automation is technology that allows you to nurture leads through automated campaigns. Because marketing automation uses email as one of its methods for engaging
“How effective are emails sent each day of the week?” was the question posed for email marketers in the MarketingSherpa 2013 Email Marketing Benchmark Report.