Professional services executives often ask,
“How can I help my company take the next step to grow our services sales?”
In partnership with the thought leaders from PSVillage, Hinge co-authored a study that presents the research results from interviewing over 3,000 technology services leaders who helped answer this question.
Services leaders from companies of all sizes were polled about how they market their services, manage sales, and build client relationships. In short, they were asked to shed some light on how to take the next step.
This report provides a snapshot of today’s real-world challenges and solutions. We hope it will give you ideas on how to scale your business by building on the lessons of these experienced leaders.
Hinge, the leader in branding and marketing for professional services firms, builds high growth, high valuation professional services brands. Clients range from management consulting and technology firms to architecture, engineering and construction (A/E/C), accounting and finance, and government contracting service firms. Hinge offerings include client perception research, brand strategy development, lead generating websites, creative services, online marketing, online video, and outsourced marketing services.
Through the Hinge Research Institute, Hinge is committed to conducting innovative research on professional services firms and their respective clients. Hinge and the Hinge Research Institute can be found at www.hingemarketing.com and www.hingeresearch.com.